A report prepared for Guam Vistors Bureau showed the island’s tourism industry had a total economic impact of $1.4 billion in 2024.
The annual report was done by Tourism Economics, an Oxford Economics company. It said the 793,000 people who visited Guam last year spent $1.1 billion directly in tourism-related industries, which also generated $100 million in supply chain sales and $200 million in household income.
In 2019, the last year before the pandemic, nearly 1.7 million visitors had a total economic impact of $2.4 billion, according to the report from that year.
The report said the tourism industry directly and indirectly supported 14,400 jobs in 2024, and generated $151.3 million in government revenue.
In 2019, the industry supported 23,100 jobs and generated $253 million in government revenue.
“These findings reaffirm what we have always known: that a strong tourism industry lifts all boats,” stated GVB President & CEO Régine Biscoe Lee in a news release accompanying the report. “We are committed to continuing tourism’s success and fostering growth that benefits all who call Guam home.”
According to the bureau, the findings emphasize the need for “continued investment in tourism infrastructure, marketing initiatives, and workforce development to ensure the long-term prosperity of the industry and the island.”
